Motorsports Data Analysis Course

Unlock the lap time secrets hiding in your data. Learn the fundamentals of data analysis today.

Data on Easy Mode… Finally!

Track driver? Struggling to interpret your data? Wondering how the numbers can improve your lap times? Fed-up of aimlessly trawling disjointed videos on YouTube? Worried about asking “embarrassingly simple” questions in forums? Baffled by the condescending “data nerds” ??

Then this easy, self-paced, step-by-step course is for you. A complete introduction to just the fundamentals of driver data analysis. The complexity simplified – honestly!

Data gives you the certainty. It helps you cut through the sea of conflicting paddock opinion. Finally, you will know precisely how you can improve on your braking, your line, your gear choices… and LOTS more.

Scroll down to discover exactly what you will learn. Watch the free lessons to get a feel for my style. If this is for you then sign up and get instant access to all the course materials.

Imagine by this time next week being able to finally interpret the data currently idling on your GPS lap timer…

Enrol today and tomorrow this could be you too:

038: Jeremy Sladen - Looking Sideways

“Its great. I did my first event using basic data capture a couple of weekends back and learnt more about my driving in 3 runs than I’ve learned in 30 odd years.”

Jeremy Sladen – Amateur racecar driver

Ross Bentley on Your Data Driven Podcast

Amazing course! I’ve been using data for almost as long as data has been around and – I gotta tell you – I learned a ton from this! “

Ross Bentley – Indycar Driver & Speed Secrets Coach

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Data for club racers testimonal G Brown
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The Promise Of Driving Faster Using Data

You enjoy driving on track but after often unsure of the best way to lap faster. Should you brake later for turn 3? Carry a wider line into 5? Take turn 9 in 3rd or 4th gear?

“Seat time is lap time” but you are pushed for time.

Your calendar is stacked with work, family and life in general. Even if you had an unlimited budget for testing you would still never have enough time. In fact, your motorsports takes so much investment, commitment and (frankly) sacrifice, you do not want to waste another second.

You are told that buried deep in racecar data are extraordinary insights. Astonishing knowledge that you wish you could discover to increase your chances of driving faster.

You decide to invest hundreds – or even thousands – in a data system from companies like AiM, Racelogic, Apex Pro, Race Technology or MoTec

But then …

motorsports data analysis course - Data for Drivers. Your Data Driven
My eyes!! Where do you start with this mess?

“I’ve No Clue Where To Start With Data Analysis !?”

If you have tried to use data to analyse your driving – or even coach – you will have realised that motorsports data analysis systems are far from intuitive.

Often these data systems leave you wondering:

❓ Where should you start?
❓ What should you look for?
❓ How (and even if) data applies to your level of driving?
❓ What to do with the numbers once you have them?
❓ How the numbers relate to your performance?
❓ How to apply this knowledge (given your track session is over!)
❓ Whether the numbers are accurate (and what it means if they are not?)
❓ How the systems work (so you’re prepared if something looks odd…)
❓ What “odd” would even look like…

Is Yours Another Very Expensive Lap Timer?

With little idea of what “good” looks like, you jump back and forth from data scarcity to data overload. You may even have considered giving up. Resigning yourself, deflated and defeated, back to trial and error.

Your sophisticated data system, with all its promise, all its hidden secrets, in serious danger of becoming another very expensive lap timer.

But what if you could become fluent with data?

What If You Knew The Fundamentals of Data Analysis?

✔ How late you can brake for each corner.
✔ The best gear to be in at all times.
✔ The best racing line to give you the fastest speeds.
✔ Precisely where you are gaining (or loosing) lap time.
✔ Where your driving is least consistent.
✔ Your best lap time potential.
✔ Whether you are using all your racecars grip?
✔ How to prioritise your analysis so you are not overloaded driving the car?
✔ How to actually use your datalogger as more than an expensive lap timer …

Be certain, how to drive your car faster, by this time next week!

Data for club racers Willis
Motorsports data analysis course testimonial - Matt Cherrington
Race engineer & club racer – Matt Cherrington
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The Complete Beginners Guide To Motorsports Data Analysis

Easy to follow, self-paced online course to help you become confident in analysing your motorsports data. ??


Learn motorsports data analysis on easy mode.

Discover the fundamental building blocks for track driver data analysis.

Zero pre-requisites. Minimum theory. Maximum practical application.

Laser-focused guidance on helping you generate actionable strategies to go faster on track.

Course Topics include:

✔ A step-by-step process you can apply immediately to gain useful insights.
✔ The basics of how GPS data loggers actually work.
✔ The data you need to know about and what you can ignore.
✔ Where and what to start looking at.
✔ What good looks like …
✔ What to focus on if you are novice, front runner or even a pro driver.
✔ What you can learn from how Olympic coaches develop athletes.
Ways to create a plan that you know will improve your lap times.

You’ll learn to confidently improve your own racecar driving. You might also be able to start helping others – as a data coach!

Annkathrin Ahn Testimonial 1
Example Completion Cert

Learn A Proven Process (Not Only Analysis Techniques)

Uniquely, this course aims to give you a complete end-to-end process. A process completely agnostic to any particular type of data logging system.

A race proven method that you can employ from the moment your race car comes into the pits to the moment it leaves again.

Providing you with a structured foundation. After taking this course you will be confident to analyse yours (or other peoples) data and quickly determine your opportunties to improve.

You will know clearly how to put them into actionable insights and how to build on your data analysis skills fundamentals.

Copy of Copy of Jonathan Lisseter quotes

Unlock Your Data’s Secrets Today

The Complete Beginners Guide To Motorsports Data Analysis Course + Pro v Am Masterclass (worth £97)

Imagine by time next week, being able to answer:

✔ Where are you gaining and losing lap time?
✔ Whether you using all your braking potential in each corner?
✔ Have you selected the right gear, at the right time?
✔ Where you are least consistent (and whether matters)?
✔ Which data you should look at for your driving level?
✔ What should you focus on for the next session?
✔ How do GPS data systems work (and why you should care)?
✔ How data analysis helps your learning whilst driving?
✔ How to put together a driving plan you know will make you lap faster?
✔ And much more …

Learn the core fundamentals of track driver data analysis today.

  • Instant access – 24/7 lifetime access on any device, anywhere, any time.
  • Self-paced lessons – (re-)watch whenever you like.
  • 4+ hours of friendly, professional and expert instruction.
  • Quality video lessons, Live telemetry demos, handouts, quizzes.
  • Completion certificate.

Your your data logger deserves to be more than just an expensive lap timer.
Gain more lap time than any new set of tyres. Knowledge that will never wear out!

Meet Your Instructor

About Samir Abid | Your Data Driven
Samir Abid

Hi there, I’m Samir Abid. ?

I’ve over 20 years experience working as an engineer both on road and racing car – for brands such as Aston Martin and Multimatic Motorsports – and in elite sports – for Olympic sports teams and the INEOS 1-59 marathon world record.

I’ve a degree in Automotive Engineering. I’m a Chartered Engineer. I’ve an MBA. I’ve worked for big companies and created my own businesses. I coach racing drivers… and I compete as a club level racing driver here in the UK – somewhat putting my money where my mouth is when it comes to all this stuff!

During these experiences, I have seen the struggles, frustration and intimidation people have with numbers and data. Today I’m excited to share a few of my most useful insights, practical tips and tricks when it comes to track driver data analysis.

I love helping drivers improve and sincerely hope you find this course gives you the confidence to start finding lap time from your data logging investment.

What Is Included?

Organised into three distinct modules, this self paced online motorsports data analysis course contains over 4 hours of guided instruction, 27 high-res PDF handouts and 6 interactive quizzes.

The course content is organised as follows: (Free sample lessons are below)

Part 1: Understanding Data Acquisition

  • Introduction
    • Data Types
    • How Loggers Work
    • Into To GPS
    • Quiz 1: Understanding Data Acquisition

Part 2: Data Evaluation and Analysis

  • Lap Times
    • Why Lap Times?
    • The 4 Key “Times” Of Interest In Motorsports
    • Quiz 2: What Can You Learn From Lap Times?
  • The Speed Trace
    • What Is The Speed Trace?
    • Live Telemetry Example – Associate Data To On Track Feeling
    • What To Look For?
    • Which Is Faster?
    • Discovering Driving Inconsistency
    • Braking Point Analysis
    • How Well Are You Braking?
    • Quiz 3: Understanding The Speed Trace
  • Lap Time Gain and Loss
    • Where Are You Loosing Lap Time?
    • Live Telemetry Example – Lap Time Gains And Losses
    • How Is Delta-t Derived?
    • 2 Detailed Worked Examples Using Delta-t
    • Quiz 4: Learning From Delta-t
  • Longitudinal Acceleration
    • What is Long Acc?
    • Live Telemetry Example – See How Long Acc Matches Driver Inputs
    • Detailed Worked Example – Finding Specific Driver Opportunities
    • Quiz 5: Lessons From Longitudinal Acceleration
  • Data Evaluation Summary Section
    • Data Evaluation In Summary
    • Where Next For Your Data Analysis?

Part 3: Forming The Driving Plan

  • Great Feedback (Inc To Yourself!)
    • Intrinsic Feedback – Learning From Olympic Coaches
    • Effective Feedback – Your True Focus
    • Skill Development Secrets
    • Quiz 6: Learning From the Pro’s In High Performance
  • Evaluation To Action
    • Assess Your Driving Level
    • Prioritise For Your Driving Level
    • Distill Your Plan
  • Motorsports Data Analysis Course In Summary
    • Final Thoughts – You Made It!
Motorsports data analysis course testimonial  - Jonathan Lisseter

FREE Sample Lessons:

In this lesson from Part 1 you learn about Data Types:


In this lesson from Part 2, lesson you learn about using the Speed Trace to uncover driver inconsistency:

Motorsports data analysis course testimonial - John Norrington

Bonus (Worth £97): The Pro v Am Masterclass


Despite our own (hidden?) driving confidence, we understand that someone who earns their living from race car driving is likely to be better than us.

Putting a pro in your car and you’ll discover how fast it can really go.

Despite likely feeling a bit humbled on the stop watch (?) the bigger issue is that it is not clear HOW YOU could learn from what they did.

You could talk with them of course. They would give you some great advice I’m sure.

Without seeing how YOU perform however the advice would be nothing other than fairly generic. You would not be much further forward (and several $0,000’s lighter in the pocket!!!)

What you want is to know is precisely:

  • Where they are gaining or loosing against you.
  • How they are braking, turning, and applying the throttle.
  • The line they are taking and how they are approaching each section of the lap.

In short, what does a pro do differently to make them so fast?

In this Pro v Am Masterclass you do not have to invest anywhere near that amount to know what a Pro would do. Recently I was able to learn from having non-other-than Pro driver Scott Mansell (Driver 61) race my car.

Think of this class is a practical, easy to digest worked example of a full fat motorsports data analysis course. One where you get to sit on my shoulder and see exactly how to interpret motorsports data and form a concrete driving plan to go faster.

Working through the approaches taught in depth in The Complete Beginners Guide To Motorsports Data Analysis (Option 2) you will see exactly what Scott Mansell was doing to make him so fast.

You might be surprised that even Pro drivers can find areas to improve using these methods – I take you through all this and more.

By the end of this 1 hour Masterclass you will:

  • Know precisely what sets the pro’s apart from the rest of us,
  • See the best racing line to take,
  • Know the best gears to be in for each corner,
  • Be certain exactly how and where to brake around the lap,
  • Discover how to assess if the driver is using all grip of the tyres,
  • See how this knowledge can be distilled into a simple driving plan you know will be faster,
  • But, most importantly, you’ll be able to start to use YOUR OWN own data to discover these same race winning insights for yourself.

I appreciate you might not have a pro hanging around but let me reinforce the point here.

Having the pro in the race car aims to remove a level of doubt about the conclusions you can draw from the data.

He is faster (in fact over 1 sec faster than the whole rest of the field in the same car!) The data shows it. You can see it.

I show you the complete methods needed to understand how to determine his speed. You do not need a pro in your car.

Repeat the process I show you in this Masterclass and you will be able to assess your own data as if you had had a pro drive your car.


Will these motorsports data analysis course’s help me race faster?

You get the enjoyment of putting everything you learn into practise. This course will give you the tools to discover for yourself where and how you can use GPS data to improve. It will help you focus and form a prioritised plan. You will have the skills to know, for certain, what you need do to race faster.

Can you help me with a particular problem?

Yes I can help you understand everything covered in the course. If you want personalised advice on interpreting your actual data then please get in touch once you have signed up.

How long will the full course take?

The beginners course is self paced. You can take each part at your own pace. I would expect you to be able to complete the lessons within a week. You should be able to apply the knowledge immediately. This is only the start of your journey – the best never stop learning.

What data logger should I buy?

You should buy the one best suited to your budget. I do give you some guidance within the GPS introduction lesson on what to look out for with these systems. The popular systems are AIM, VBOX and APEX Pro (remember to pick up your discount code if you go for the APEX.) These courses are vendor independent – the lessons apply equally to any system.

Can I share this course with my teammates?

Drop me a note at and we can sort you a multi-user licence. As it stands you are buying an individual licence for your own personal usage.

What languages is the course in?

Currently just English. If you are interest in translating it, I’d be interest to hear from you.

How much do I need to know about motorsports data beforehand?

This course is design to take you from zero. I anticipate you are familiar with circuit racing but that is it. All the maths is explained with simple charts and diagrams. There is no maths in the quizzes – this is meant to be fun right! If you do struggle during the course, just reach out via email and I will help you.

What is the format of the course?

The courses are made up of video lessons, handouts and quiz exercises that you can work through at your own pace. It’s hosted inside the Podia platform, which works similarly to most other online courseware out there. When you purchase, you’ll create an account that will grant you lifetime access to the course.

How long with the course be available for?

Forever! At least until I die and stop paying my hosting bills, or until the end of the universe. You can go at your own pace.

Do you offer Parity Purchase Pricing?

Yes. If you live in a country where the local economy makes our products and services impossible to afford, we now offer “Parity Purchasing Power” (PPP) by request to adjust our prices to your local income. Motorsports is not cheap in any country. Most will get their value back in one event. However, everyone’s circumstances are unique. More information and included countries are here.

What is the refund policy?

If you are not 100% satisfied, send me an email within 7 days of purchase. I will endeavour to help you to get the outcomes promised. If the tool is still not for you then, yes, I offer a 100% no-questions-asked money-back guarantee.

Have other questions?

Tell me your concerns and I will help you. Email me your questions at

Motorsports data analysis course testimonial
Endorsed by the best

(c) Your Data Driven 2021