About YDD

Hi, Samir Abid here.

From Spreadsheets to Data Strategy, I’ve worked in the data space for nearly 20 years.

Based in the UK, I’m a Chartered Mechanical Engineer, Warwick MBA and run a successful Sports Data consultancy (Pace Insights).

I’ve been paid as an Automotive/Motorsports Engineer, a Software Developer, Management Consultant and Technical Coach. I’ve even had a brief moment of fame being profiled in The Guardian newspaper.

Data is not the solution to all ills (thank goodness) but the aim here is to share what I have found worked (and what didn’t) to help you tackle real problems around data and analytics.

I see our work as a craft.

Hopefully by sharing my experiences, I can help you (even if it in some small way) improve yours.

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Thanks for visiting.

Samir